Bigg Jigg|ISSUE 12

With 17 years in the industry, Bigg Jigg is a UMG artist, radio host with The Dinner Club, an iHeart radio
show (1100 AM, Atlanta, GA), and is also a former BET 106 & Park Freestyle Friday champion. He
was the reigning champ for 4 consecutive weeks, and that was just the push he needed to launch his
music career. According to Bigg Jigg, “Life has a way of placing you in the right place at the right time,”
and he has managed to turn his dreams into reality, but music was not always part of his life plan. Before
officially beginning his music career back in 1999, Bigg Jigg recalls “I had some homies that were rappers
and they wanted me to do a record with them, for fun, just to see how it would sound. I did it, but I didn’t
take it too seriously at the time.”
After receiving positive feedback, several listeners who thought his verses on the track “went hard,” Jigg
decided to explore the music game. In 2001, Jigg hooked up with R&B singer Janet to do his first official
track titled, “Let Me In,” and the response to the track allowed him to see his potential and take his music
to the next level. The Chicago born rapper took his animated style and intense lyrical ability, and created
a 100K+ movement, that stems from East to West Coast. Charming with the ladies, he’s affectionately
nicknamed LLCool ‘JIGG’ for his captivating gray eyes, magnetic smile and impeccable taste in
personalized jewelry and clothing. Bigg Jigg IS the definition of ‘bossed out drip’ from head to toe, and
has modeled, been featured in a play (“The Corner”), as well as, urban movies.
For the past 12 years, Bigg Jigg has been touring and hosting artist showcases in over 40 U.S.
cities, including during A3C and SXSW, and graced numerous magazine covers, i.e., Ozone, Rap
Pages, Urban Grind and XXL, just to name a few. Bigg Jigg is featured on mixtapes by DJ Drama and
DJ Smallz, and has also appeared on numerous radio shows and television shows, like Rap City
in the Basement (B.E.T.), Hot Import Nights Car Show sponsored by Boost Mobile, and NYC’s Video
City with host Nina B, where his fan base and exposure became even more amplified. With singles
featuring Baby Bash, T-Pain, Tyrese, Akon, Nelly Furtado, Yung Joc, and Gucci Mane, Bigg Jigg says, “I
make music that anyone and everyone can relate to,” Jigg says. “I’ve got something for the streets, the
kids, the young cats, and even something for the older ‘boom bap’ crowd.”
Bigg Jigg’s focus is to give the streets AND the industry what’s missing–originality and eclectic flavor
through his “Go2Man Publishing” and “Talk2EmJigg,” movement. He has expanded into artist
development, using his struggles and successes to help other artists. “I want to make a pathway for other
up-and-coming artists,” Jigg says. “There are a lot of artists out there that have the talent, but don’t have
the connects or investment funding to get to the next level. I have almost 2 decades of experience with
that. I want to be their outlet and help them reach their goals. If you don’t know the name, check the
chain—BIGG JIGG!”

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About the author

Sophia Bennett is an art historian and freelance writer with a passion for exploring the intersections between nature, symbolism, and artistic expression. With a background in Renaissance and modern art, Sophia enjoys uncovering the hidden meanings behind iconic works and sharing her insights with art lovers of all levels. When she’s not visiting museums or researching the latest trends in contemporary art, you can find her hiking in the countryside, always chasing the next rainbow.

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